Call centers can prove to be invaluable assets to healthcare organizations, cultivating patient loyalty, accelerating revenue, and improving customer relations. Through a well-organized and properly operated call center, healthcare organizations can provide a level of patient care not easily obtained through automated systems or other conventional methods. With aptly trained personnel working in an environment designed to enhance patient experience, maximize efficiency, and minimize wait times and clerical errors, call centers can serve to support healthcare organizations while maintaining and exhibiting those organizations’ core values.

Automated systems are the collective bane of the user experience. They are cold, impersonal, and tend to cause much more frustration than they act as beacons of convenience. In an industry designed to improve patient experience, automated systems are the antithesis of assistance. Call centers, in stark contrast, are a welcomed presence, imparting compassion and support to people who may be sick, stressed, scared, and in need of some humanity. Call centers can have a powerful impact on a patient’s spirit and soundness of mind. In an industry devoted to improving health, there is no question of the value and benefits of these essential systems. And, in the world of health call centers, organizations can do no better than achieve URAC accreditation.

With two decades of experience in the healthcare industry, URAC (Utilization Review Accreditation Commission) has earned its place as the leader in health management and helps to improve quality and efficiency within healthcare organizations. URAC works directly with organizations to help boost their capabilities, and health call centers that earn URAC accreditation are imbued with diligence, efficiency, and a readiness to handle all situations. Staff working in URAC-accredited call centers are taught to emphasize patient safety and are better equipped to handle a multitude of scenarios with skill and proficiency. The URAC accreditation is more than a title; it is a promise to customers and patients that they will be provided the highest quality of care and service possible.

URAC accreditation is a sign of value and trustworthiness. It conveys to customers and fellow organizations the utmost in integrity and excellence. URAC-accredited organizations are the benchmark of health services. To truly provide the best quality care and assistance, and to fulfill the fundamental values of healthcare and safety, it is crucial to emphasize the patient experience.

For many organizations in the healthcare industry, call centers act as a voice for their doctors, nurses, medical and clinical professionals, and providers. To invest in URAC accreditation is to ensure that your voice is strong, confident, and conveys the foundation of your principles. Strive for URAC accreditation and make your patients feel welcome, cared for, and help guarantee that your organization is performing optimally, while demonstrating an ongoing commitment to improvement.